Skills

Resumes | Objective | Education | Experience | Projects | Skills | Testimonials | Types

Expertise

  • Search Engine Optimization
  • Search Hierarchy Architect
  • Silo Optimization
  • Onsite Process Development
  • Strategic Leadership
  • Training Curriculum
  • SEO Clinic Workshop
  • Link Profile Analysis (disavow)

Specialties

  • Site Strategy
  • Site Architecture
  • Google Search Console
  • Comprehensive Site Analysis
  • Competitor Research
  • Keyword Research (Organic)
  • SEO Process Design
  • Community Building
  • Content Building
  • Video SEO
  • Local Search (Google Places)
  • Blog Strategies
  • Web Analytics – Omniture, Google Analytics, WebTrends

Technical Skills

  • AJAX
  • CSS
  • HTML/XHTML
  • Excel Expert
  • JavaScript
  • Python
  • PHP
  • XML/XSL
  • MySQL
  • AIX/Linux/UNIX
  • Apache/Tomcat
  • WebSphere Suite
  • IIS

Certifications

  • Google Analytics Certified
  • Search Metrics Certified
  • BrightEdge Certified Professional
  • Certified Bruce Clay SEOToolSet® Analyst
  • SEOToolSet® Advanced Certification
  • AMA Situational Leadership
  • CSET – Primary Education

Publications

  • Contributor, SEO for Dummies
  • Author, Search Engine Journal
  • Author, Wilson Web
  • Author, Bruce Clay Blog
  • Contributor, SEM Synergy

Search Conferences

  • SES New York
  • SES San Francisco
  • SES Chicago
  • SMX SAN JOSE

SEO Tools

  • Screaming Frog
  • SEMRush
  • Spyfu
  • Majestic
  • aHrefs

CMS Expertise

  • WordPress
  • Drupal
  • Joomla
  • Magento
  • Blogger
  • Shopify

Web Optimization Expertise

  • Mobile-First
  • Responsive
  • Site Speed Optimization

Machine Learning

  • RankBrain Expert
  • Google Tensor Flow